How to Use Site and Funnel Analytics in MarketingPlex

Key Features

Comprehensive Funnel and Website Analytics 

1. Gain a holistic view of performance by tracking analytics for all your funnels and websites in a single, unified dashboard.

2. Quickly visualize changes in performance metrics with percentage indicators, showing the % change for the current date frame vs the previous date frame.

3. Seamlessly understand visitor behavior, engagement, and conversion metrics.

Customizable Date Range

1. Select any date range to analyze specific time period.

2. View detailed timelines of page views, opt-ins, sales, and order conversion rates for your chosen duration.

Key metrics 

1. Page views: See how many times any funnel was visited, along with insights on unique page views.

2. Opt-in: Number of conversions in your funnel/website (eg. purchased a product OR submitted a form/survey OR booked appointment)

3. Sales: Revenue generated by your funnel/website.

4. Opt-in conversion rate: Opt-ins divided by unique page views.

How to Use

1. Log in to your account, navigate to the Sites section followed by clicking on the new Analytics tab.

2. Choose whether you want to see analytics data for a funnel or a website, and select the funnel/website or view analytics for all using the drop down picker.

3. Use the date picker to select the desired date range for your analysis.

4. Explore the detailed metrics for page views, opt-ins, sales, and order conversions with the timeline view.

Benefits

• User-Friendly Interface: Navigate through your data with ease, thanks to our intuitive design.

• Actionable Insights: Make informed decisions to optimize your funnels and websites for better performance.

• Efficient: Quickly identify trends and patterns without the hassle of manual data compilation.

This feature aims to save your time and effort, allowing you to focus on what matters most – growing their business.